"Fios, Verizon partners with Xbox to show-off one gig internet speeds."
INSTANT DROP CASE STUDY
In collaboration with Xbox, we created the first-ever in-console campaign for Fios' fastest ever internet.
The campign centered around a partnership with Halo for the most anticipated game drop of the year.
LIVE COUNTDOWN - TEASER TRAILERS - ON XBOX
Before the official release, We hid the game inside the Xbox start menu.
Lucky gamers won a chance to go up a pro-Halo player that same night.
The competition was broadcast live to the entire gaming community on Twitch.